RECENT WORK

I posted some new work in my portfolio section.

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MILLER HIGH LIFE

I’m a fan of Miller High Life. Judge me if you will. Had a couple last night at work and quickly realized that the labels were different. The new High Life Bottles aren’t just vintage. They’re fucking rad! have a look.

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REBRANDING FOR AMERICAN AIRLINES

ANNA KÖVECSES WAS PAID $1,000 FOR A PROPOSED REDESIGN OF AMERICAN AIRLINES. IS THAT RIGHT? AND WILL IT REALLY HELP AA DO BETTER?

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Tags | american airlines rebranding

2012 USA OLYMPIC BASKETBALL TEAM UNIFORMS

the US Olympic basketball uniforms are rad. The geometric play between the three letters USA give a rad feeling of flight to the logo. the Creative Director of Nike Basketball apparel, Darrin Crescenzi established a design vision for the uniform— a principle Darrin called the “flicker effect,” wherein a single neutral body color is visible while a player is inactive, with a flash of pop color revealed during a defensive stance, dunk or jump shot — inspired by the defensive behaviors of certain wild fish and birds. The back of the uniform features a ventilation pattern in the shape of the American flag.

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Tags | 2012, basketball team, olympics, USA

MAGPIE STUDIO / IMAGINE THE POSSIBILITIES

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Tags | magpie studio

UNION SKATEBOARDS

Check out these rad boards from Russian skateboard company UNION SKATEBOARDS. The designs are by Konstantin Shalev. The typography is sick.

There were three other series of boards but I was really digging the Pro series. Enjoy.

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Tags | RUSSIA, TEAM UNION, TYPOGRAPHY, UNION SKATEBOARDS

WILD HARRY BY CHAD MICHAEL SMITH

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